I had the pleasure of art directing for Microsoft Education. The website is an intuitive resource for K-12 educational institutions to connect with all Microsoft products. My role included overseeing the creation of fully responsive designs, directing photo shoots, presenting to clients, managing junior designers, and ensuring accessibility and brand standards were always met.
Role: Art Direction
Microsoft’s crucial work on social fronts like education warranted a site which not only engages its users with immersive UX, but also through own-able visual design.
Rethinking Site Framework
My team worked to streamline content flow by exploring opportunities creatively to push the boundaries of the established brand framework. This included introducing table of content modules to overview pages, making highlight feature banners full width, repurposing existing imagery, and adding new imagery to give content a fresh perspective.
